You can use your list of keywords from the previous step to inspire your keyword research. We will use Ahrefs’ Keywords Explorer for this. Enter your ideas as seed keywords, and then go to the Matching terms report to get more ideas.
Keyword ideas in Ahrefs' Keywords Explorer
Here are just a few of the keyword ideas we get from the seed keywords “project management” and “task management”:
Agile project management tools
Project portfolio management tools
Online task management
Personal task management
Task management software for teams
For keywords that look like potential candidates for a landing page, it’s important to click the “SERP” button and check the top-ranking pages. You want to see other landing pages here, as that indicates this is what searchers are looking for and what you should stand a chance at ranking for.
Here’s an example:
Dividing the workload like this whatsapp number list allows both the vendor and the affiliate to focus on their strengths. The improvements are similar on desktop and mobile. Most of the focus in 2021 was on mobile results.
Landing pages in the SERP
Although there are quite a few blog posts in the top search results for this keyword, the highlighted results are landing pages. So it’s clear that you can rank with this kind of content.
2. Check ranking difficulty and traffic potential
Before finalizing your target keywords, you need to account for two things:
Traffic potential
Ranking difficulty
Traffic potential
Ranking for keywords with little or no traffic potential is pointless because they won’t send any meaningful organic traffic your way—even if you rank for them. That said, as landing pages tend to be quite lucrative, you can usually afford to target keywords with lower traffic potential than you may consider for, say, a blog post.
Arguably, the easiest way to judge traffic potential is to see how much search traffic the current top-ranking landing page for the keyword gets, which you can do in Keywords Explorer.
For example, the top-ranking landing page for “task management” gets an estimated 3,813 monthly search visits: